What Makes Savage The Best Branding Agency In Milwaukee?

The small but mighty Savage team has taken on some massive projects throughout the past couple of years. From revamping Milwaukee’s coastline to implementing brand designs around the globe, we’re honored to announce that our kickass brands have earned us some industry recognition as one of the best branding agencies in Milwaukee.


Husco International, a worldwide manufacturer of high-precision fluid control components for off-highway and automotive equipment, called on Savage for a new logo. The result? A whole lot more. 


Husco needed a sophisticated brand to communicate their revolutionary work—a brand that would be internationally recognized and respected. What started as a new logo evolved into a full rebrand, complete with messaging, business collateral, a website, and interior design. Husco even sent our Chief Creative Officer around the globe to implement the new design elements into their international facilities. They finally have a strong brand that represents their innovation, intelligent risk-taking, and their relentless drive to push boundaries in the industry! 


Discovery World, Milwaukee’s world-renowned immersive science experience, was experiencing inconsistency with their brand identity. When they reached out to our team to seek a solid ground, we couldn’t wait to build a unique brand to match their extraordinary mission. 


At Discovery World, just one hands-on interaction has the power to spark curiosity, which radiates into a relentless pursuit of personal discovery. Their promise? Unlimited “Aha!” moments. With our creative strategy, messaging, and design, we brought that promise to life.


Our team designed a custom geometric alphabet for Discovery World’s logo, signage, and wayfinding. The abstract letters alone should spark imagination, as guests are invited to look for hidden words throughout Discovery World’s new brand.


As the iconic white building sitting alongside Lake Michigan, Discovery World’s extraordinary exhibits were masked by its modest exterior. We plastered the building’s facade with the new, vivid brand identity, inviting guests to experience the wonders of our weird, whimsical world. Since implementing the brand, community members of all ages have been inspired to get up, get exploring, and unearth scientific curiosities they never would’ve expected!


When a brand has been around for almost a century, there comes a time for a little refreshment. V. Marchese has been selling fresh, honest-to-goodness produce since 1934—right here in the 414. They trusted Savage to encapsulate their old-school spirit, while modernizing their image just enough to attract new customers. 


Before updating their website, we crafted an authentic, compelling brand architecture that resonated with their witty humor, outstanding customer service, and—most importantly—delicious produce. 


The recipe for V. Marchese’s brand success? A bright yellow brand identity, a sprinkle of vivid photography of fruits and veggies, and a dash of playful verbiage. If it elicits a chuckle or an eye roll, mission accomplished.


Gone are the days of blending in with the crowd. To add a splash of color to the streets of Cream City, we designed a line of bright yellow trucks with pun-ny phrases plastered on their hatch. We would tell you to keep an eye out for them, but they’re pretty hard to miss. V. Marchese’s new brand is bright, bold, and fresh—just like their produce. 


We’re honored to be named one of the top branding agencies in the city of Milwaukee by Clutch, as well as one of the top 5 branding agencies in all of Wisconsin by Design Rush. Our team looks forward to continuing our storytelling, design, and brave creativity. Let’s see where it takes us next.